July 3 – AS Monaco have extended their current deal with front-of-shirt sponsor AMP Monaco, signing a new agreement with the Monegasque jewellers which is penned to run until 2026.
Following on from the initiatives launched in the partnership’s debut season in 2023, the two Monegasque companies will be stepping up their cooperation to bring their communities ‘even closer together’ and promote the image of the Principality and the brand.
Throughout the upcoming season, marked by the club’s centenary celebrations, a number of activities will be organised for the public at the Stade Louis-II, including the chance to win APM Monaco jewellery.
Thibaut Chatelard, marketing & revenue director of AS Monaco, said: “We are delighted to be continuing our collaboration with APM Monaco. After a successful first year, it was a natural step for us to extend our joint adventure. Great challenges lie ahead this season, marked in particular by the celebration of the Club’s Centenary, and we look forward to being able to count on APM Monaco’s support in achieving them.”
Philippe Prette, CEO of APM Monaco, added: “As a Monegasque brand, we are delighted to continue our collaboration with AS Monaco. With this partnership, we are proud to highlight our Monegasque origins and contribute to the image of the Principality.”
The Rouge et Blanc return to competitive football action with the French Super Cup versus Paris Saint Germain on August 10, marking an exciting early bid to get their hands on some silverware.
